How Not to Write, Market and Sell a Supernatural Romance Novel

The book I had in mind would not be very good. It would be better than everyone else's books but it wouldn't be very good. I was aiming for broad market appeal, shameless pandering to middlebrow tastes and prose more meretriciously sentimental than a whore on wharf. The book would be fast and it would be short. It would be published under a penname. It would help me to get by.

Is There a Wrong Way to Make Money Writing? Is There a Right Way to Go Broke Writing?

Over the years it has been beaten into me that it is unequivocally better to have no publication credits than it is to publish something on your own.

How to Lose a Publisher but Keep Your Advance

Jan Wong kept her advance from her publisher, and then published her book herself.